Blog

Thanks to these optimally tuned speakers, WaveRunner pilots can experience the exhilarating feeling of a summer music festival while riding across the water. - Select 2025 models of Yamaha’s WaveRunner personal watercraft range now feature a specially designed audio system developed in collaboration with Yamaha Corporation.

  • By ALPINE MC

On Thursday, 12 June 2025, a special charity golf day will be held at Lynwood Country Club in Pitt Town, NSW, to support fundraising efforts for Yamaha family member Michelle Eastburn.

  • By ALPINE MC

Yamaha Motor Co., Ltd. (Tokyo: 7272) and Lola Cars Ltd have agreed to continue their technical partnership agreement beyond 2027 for the development and supply of high-performance electric powertrains for the ABB FIA Formula E World Championship (Formula E). 

  • By ALPINE MC

Yamaha Motor Australia Pty. Ltd. (YMA) is excited to announce it has signed a purchase agreement with subsidiaries of BRP Inc., headquartered in Canada, to acquire all the shares of Telwater Pty Ltd (Telwater), an Australian aluminium boat manufacturer. This acquisition is contingent on obtaining the clearances, permits, etc., required by competition laws and other regulations.  

  • By ALPINE MC

Yamaha Motor Australia’s annual Ténéré Rally tackled the challenging trails of the Victorian High Country in an epic five-day tour. 50 riders enjoyed a wide range of dirt roads, twin tracks and tar with spectacular views and pitstops at iconic spots such as Craig’s Hut, Woods Point servo and the Blue Rag trig.

  • By ALPINE MC

Yamaha Motor operates in various sectors, including motorcycles, marine products, industrial robots, and even golf cars. Founded in 1955, Yamaha Motor Company took a unique path to growth by repeatedly innovating in-house and spawning spin-offs that resulted in a multi-axial business structure. Among the many businesses that emerged in the 1970s was the golf car, and in 2025, the Yamaha golf car w

  • By ALPINE MC

The Yamaha Motor Australia Land Mobility division recently hosted the 2024 Dealer Reunion, bringing together the extensive network of dealers from across the country. Held over two days, this year's reunion was themed We R Family, representing unity and the shared passion that drives the Yamaha brand. The two-day event served up a blend of new product reveals, business insights, workshops, and tra

  • By ALPINE MC

Sydney Motorsport Park-based training academy MotoSchool has partnered with Yamaha Motor Australia to offer industry-leading track-based rider training. MotoSchool will operate with a fleet of the latest Yamaha sports bikes to introduce new riders and upskill existing riders of all levels. 

  • By ALPINE MC

Yamaha Motor Australia extends warm wishes to all women on International Women’s Day. Celebrated annually on 8 March, this global event acknowledges the diverse achievements of women in the social, business, cultural, sporting, and political spheres.

  • By ALPINE MC

Yamaha Motor Co., Ltd. has newly established the CN1 carbon-neutral mass-production painting line at its Iwata Main Factory, and began painting motorcycle fuel tanks on February 20. The new painting line uses electricity for all processes that previously used fossil fuels, including pre-treatment, painting, baking, and drying. CN1 is also the motorcycle industry’s first all-electric product painti

  • By ALPINE MC

Yamaha Motor has partnered with the Shizuoka BlueRevs rugby club-a team competing in Japan's premier Japan Rugby League One-to run the Blue Ties program, which delivers sporting goods and apparel to villages in Africa and Asia. Shizuoka BlueRevs fans have been donating jerseys, shoes, balls, and other items at games for delivery to areas with a Yamaha Clean Water Supply System (YCW), a compact wat

  • By ALPINE MC

Yamaha Motor Co., Ltd. just announced the launch of Yamaha Agriculture, Inc., a new company focused on delivering autonomous equipment and AI-powered digital solutions that help growers in the specialty crop market become more sustainable, profitable, and resilient in the face of scarcer resources and climate change. 

  • By ALPINE MC

Former World MX Champion Ben Townley led 60 Yamaha riders on a sensational three-day Yamaha Ride in New Zealand’s picturesque East Cape recently. The 1100km route covered many different terrains from slide-inducing gravel roads to slippery grass tracks and the scenery showed why New Zealand is considered an adventure riding bucket list destination.

  • By ALPINE MC

Yamaha Motor has been in the electric wheelchair business for roughly three decades, counting back from the development and launch of the JW-I electric power unit for manual wheelchairs in 1995.

  • By ALPINE MC

Yamaha Motor Australia recently recognised its top 20 Yamaha Marine dealers from 2023 by providing them with a memorable four-day trip to the home of Yamaha in Japan as a thank you for their exceptional achievement.

  • By ALPINE MC

Yamaha Motor Australia would like to thank Yamaha customers, staff, dealers and partners for achieving #1 retail status in 2024.

  • By ALPINE MC

Yamaha Motor Co., Ltd. has announced it will be changing the design of its corporate logo for the first time in 27 years. This year also marks the 70th anniversary of Yamaha Motor’s founding in 1955. 

  • By ALPINE MC

Yamaha Motor Co., Ltd. has announce its participation in the Tokyo Auto Salon 2025, running from January 10-12 January, Under the theme “ART for Human Possibilities—Let’s Strive for Greater Happiness,” Yamaha Motor will showcase its latest advancements in electric powertrain technology, with the spotlight on the cutting-edge Formula E machine developed for the Lola Yamaha ABT Formula E Team.

  • By ALPINE MC

From the Yamaha family to yours, wishing you an experienced filled 2025. Let the adventures begin!

  • By ALPINE MC

Yamaha Motor Co., Ltd. has announced it has collaborated with Netflix, one of the world's leading entertainment services, on the production of Tokyo Override, an original anime streamed globally, exclusively on Netflix from November 21, 2024. Tokyo Override is set in Tokyo 100 years in the future where AI has been integrated into daily life and all aspects of urban living is automated. In this sc

  • By ALPINE MC

Another epic Bridge-to-Bridge ride has been completed putting smiles on the faces of 50 adventure riders.

  • By ALPINE MC

Following the news of the all-new MT-07 for 2025, we are pleased to announce the rest of the Dark Side of Japan models have been announced. The new third colour Ice Storm carries across the range to join Icon Blue and Tech Black.

  • By ALPINE MC

Yamaha has increased the specification of the Ténéré 700 with the introduction of YCC-T electronic throttle, riding modes and upgraded suspension. But the design team has been careful not to add technology for technology’s sake. Electronic aids increase the rider’s engagement with the motorcycle, while never becoming overwhelming or unnecessary, while adjustments to meet the rider’s personal needs

  • By ALPINE MC

For 2025 the TMAX Tech MAX features a dynamic new look with a sharper front end, as well as upgraded rider’s assist and a more sophisticated dash – and a premium finish that underlines its status as the ultimate Yamaha sport scooter.

  • By ALPINE MC